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TikTok hit $9M in in-app purchases last month, up 500% over last year

TikTok hit $9M in in-app purchases last month, up 500% over last year

Popular short-form video app TikTok has been slowly ramping up its advertising strategy this year as it increases its focus on monetization. However, the company still generates a smaller of its revenue from in-app purchases — and that number hit a high of $9…

Popular short-form video app TikTok has been slowly ramping up its advertising strategy this year as it increases its focus on monetization. However, the company still generates a smaller of its revenue from in-app purchases — and that number hit a high of $9…
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